For many of us, comp titles are one of the hardest parts of pitching. You’re trying to find titles that: Match aesthetically with your MS Match thematically with your MS Are popular enough that the agent has heard of them  Aren’t so popular that you look like you don’t know what you’re doing  And that’s hard. So I’m going to break this down into two parts:  The Great List of Swamps, wherein I go through all the things you shouldn’t do with comp titles.  The Little List of Lights, where I talk about the rationale behind making good comp choices.  But before we begin, the most important thing to remember:  Rule #0: any rule mentioned in this article may be broken, but breaking it must[…]